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  • Position : Board member, Honorary Member of the Trialogue Club International
  • Affiliation : Institute of World Economy and International Relations, Russian Academy of Sciences
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When Hooliganism Becomes a Merit

Vyacheslav Trubnikov

The new millennium has brought to the world the reality of integrated communications a complex communication phenomenon, which goes far beyond any form in its essence and functions. In fact, the true role of the integrated communications is being an instrument of exploitation and a carrier of ideology. These are the key arguments and discussion points presented to the reader in the monograph Integrated Communications as a Global Reality of the 21st Century. In a review of the book, Vyacheslav Trubnikov, General of the Army and member of the PIR Center Executive Board admits that embracing such a subject in a single issue would be close to impossible unless the author resorts to a breaking-the-mould genre, as Dr. Evstafiev exactly did. 500 paragraphs of academic hooliganism manage to bring the subject to the reader in an unfragmented way, which is even more valuable with regard to its applied aspects, such as the geopolitical origins of integrated communications.

When Hooliganism Becomes a Merit (full text)


Security Index: A Russian Journal on International Security, Volume 20, Issue 3-4, 2014